Banking Relationship: How and Why?

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Having an established relationship with a lender is a hallmark of good business and maintaining that relationship is imperative. If a small business owner waits to do this until they suddenly have a need for financing, it can be too late. This was true of the Paycheck Protection Program finding. Research showed that businesses that had a previous relationship with a banker were more likely to obtain loans through the PPP during the initial release.

Establishing trust and a relationship with a banker should be a priority for minority and women entrepreneurs as it can be the difference between receiving needed funds or not.

Join Heidi Sheppard, Project Director of the DC Women’s Business Center, Kristina Sicard from Chase Bank and Oscar Guillen from the Latino Economic Development Center discussing how and why women entrepreneurs should establish and nurture a banking relationship.