Culturally Significant Businesses In Black Communities

Just Economy Conference – May 13, 2021


Culturally significant businesses are essential as anchors that define historical communities. These businesses exemplify the success of minority entrepreneurship, and their experience during the COVID-19 pandemic is vital for policymakers, business owners and community advocates to understand. Here Dr. Prince discusses her interviews with Black business owners, how they have responded to the pandemic’s challenges, and what they need to remain in operation post-COVID, drawing from her recent report co-authored with NCRC.


  • Jad Edlebi, Senior GIS Specialist, Research, NCRC
  • Bruce Mitchell, PHD, Senior Research Analyst, NCRC
  • Sabiyha Prince, Founder, AnthroDocs
  • Jason Richardson, Director of Research, NCRC


NCRC video transcripts are produced by a third-party transcription service and may contain errors. They are lightly edited for style and clarity.

Print Friendly, PDF & Email

Redlining and Neighborhood Health

Before the pandemic devastated minority communities, banks and government officials starved them of capital.

Lower-income and minority neighborhoods that were intentionally cut off from lending and investment decades ago today suffer not only from reduced wealth and greater poverty, but from lower life expectancy and higher prevalence of chronic diseases that are risk factors for poor outcomes from COVID-19, a new study shows.

The new study, from the National Community Reinvestment Coalition (NCRC) with researchers from the University of Wisconsin–Milwaukee Joseph J. Zilber School of Public Health and the University of Richmond’s Digital Scholarship Lab, compared 1930’s maps of government-sanctioned lending discrimination zones with current census and public health data.

Table of Content

  • Executive Summary
  • Introduction
  • Redlining, the HOLC Maps and Segregation
  • Segregation, Public Health and COVID-19
  • Methods
  • Results
  • Discussion
  • Conclusion and Policy Recommendations
  • Citations
  • Appendix

Complete the form to download the full report: